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Social Media Marketing is the practice of using social media platforms to promote products, services, and engage with customers and potential customers. It is an integral aspect of digital marketing and is essential for businesses of all sizes, including small businesses.
By harnessing the power of social media marketing, businesses can expand their reach, connect with their target audience, increase brand awareness, and foster customer loyalty. Digital marketing agencies and small businesses should prioritise learning and implementing effective social media strategies to stay ahead of the competition and achieve long-term success.